• Glass Diamond

  • Glass Diamond

  • Glass Diamond

Year

2024

Client

Glass

Role

Design and art direction

Glass Diamond is a Brazilian brand of experimental jewelry, which reaches a young audience passionate about fashion, art and design. The brand has a logo with letters drawn from scratch, designed to convey luxury and boldness. The identity is built around a concept that explores rocks and minerals in their raw state, which are yet to be refined. Diamonds come from magma, and glass comes from sand, which in turn comes from rocks; In this way, the brand name becomes an initial starting point for various visual and conceptual explorations.